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David Silverstein
May 11, 20203 min read
Getting My Attention, The Right Way!
How to get the attention of a CIO the right way to start a conversation.
345 views1 comment

David Silverstein
May 11, 20203 min read
The Dual Role CIO; Be Careful What You Say.
The modern CIO and CMO are increasingly connected and more frequently the same person. It is time for your sales approach to reflect this.
66 views0 comments


David Silverstein
May 11, 20202 min read
The Purchasing Folks
In many companies and organizations we are selling to purchasing in addition to the CIO.
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David Silverstein
Apr 8, 20203 min read
Respect the CIO
Are you kidding me? How would you seek to do business with the CEO? Would you have a different approach for the CEO of one million dollar...
148 views0 comments


David Silverstein
Apr 8, 20202 min read
Talk about Telling the Truth
My inbox was recently graced with a well written cold pitch for a technology product that actually looked interesting to me so I gave it...
68 views0 comments


David Silverstein
Mar 23, 20202 min read
This Trick will Backfire.
We are going to win some and lose some along the way. It’s how you handle the situation that prevails in the end.
81 views0 comments


David Silverstein
Feb 18, 20203 min read
Discover First, Prescribe Later
My experience is that the successful salespeople DISCOVER FIRST, only when they understand me, my company, & the situation, prescribe later
33 views0 comments

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